Logo · Color · Typography · Guidelines
Visual Identity Systems That Make You Instantly Recognizable
A logo built without strategy behind it tends to fall apart the moment it has to work across a website, packaging, and social media at once. Innogos designs complete brand systems, logo, color palette, typography, and guidelines, built to stay consistent everywhere your brand shows up.
Dubai-based team building brand systems for businesses across the UAE, UK & the USA.
The Problem
A Logo Isn't a Brand, and Most Brands Find That Out Too Late
Where identity falls apart
A logo designed in isolation looks fine on a business card and then breaks the moment it has to sit on a website, a product box, or an Instagram grid. Without a system behind it, every new touchpoint becomes a guessing game.
What changes with Innogos
Innogos designs the logo, color palette, typography, and usage guidelines together as one system, so your brand looks like the same brand everywhere it shows up, not a different one on every platform.
What's Included
What's Included in Branding & Identity
Every engagement builds toward a complete, usable brand system, not just a logo file.
Our Process
How We Build Your Brand
The same four-step process behind every Innogos project, applied to branding.
01. Discover
We learn your business, your audience, and how you want to be perceived before any design starts.
02. Design
We design logo, color, and typography concepts and review them with you before anything gets finalized.
03. Build
We build out the full system, guidelines, and every asset your brand needs across platforms.
04. Launch & Grow
We hand off a brand system ready to use, and stay on to extend it as your business grows.
Recent Work
We’re building out public case studies for our branding projects. In the meantime, we’re happy to walk you through relevant examples on a call.
Why Innogos
Why Businesses Work With Innogos on Their Brand
One Team, Start to Finish
The same team that designs your brand also builds the website and marketing that carries it, no handoffs.
Built as a System, Not Just a Logo
Every deliverable is designed to work together, so your brand stays consistent everywhere it appears.
Dubai-Based, Serving the UAE, UK & USA
An in-house design team, not a reseller passing your project along.
A Real Strategist Replies Within 24 Hours
Every inquiry gets a real response from someone who can talk through your brand.
Pricing
Branding & Identity is included in Innogos’s service packages, starting from the Silver plan (custom UI/graphic designing). Full brand systems and packaging design are scoped individually depending on deliverables.
Frequently Asked Questions
How much does branding and logo design cost?
Branding & Identity is included in Innogos’s service packages, starting from the Silver plan. A full brand system with guidelines and packaging is quoted individually based on scope.
What's the difference between a logo and a brand identity?
A logo is a single mark. A brand identity is the full system around it, color palette, typography, imagery style, and usage rules, that keeps the brand consistent across every platform it appears on.
How long does a branding project take?
A logo or brand identity usually takes one to two weeks. A full brand system with documented guidelines and packaging takes longer, depending on how many deliverables are involved.
Do you offer brand guidelines documentation?
Yes. Every brand identity project can include a documented guidelines file covering logo usage, color codes, typography, and spacing rules, so your team or any future vendor can apply it correctly.
Can you redesign an existing brand instead of starting from scratch?
Yes. A rebrand starts with understanding what’s working in your current identity and what’s holding it back, then evolves or replaces the pieces that need it rather than discarding everything by default.
Ready to Build a Brand People Actually Remember?
No obligation. No pushy sales calls, just a look at what your brand actually needs.
